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Insulation will raise the value of your property more than remodeling

July 19, 2016

Renovating, remodeling, and redecorating always present a dilemma when it comes to assessing the cost vs. value. And while there are countless comparisons and statistics to support one view or another, there is always the effort to substantiate between personal comfort and real estate value, regardless of which type of home reno is involved. Clearly, every home is different and every home renovation will have its own unique impact on the physical structure. The bigger question is how to capitalize on the best return on investment. In today's hot real estate market, there are specific home improvements that quickly catch the eye of a buyer - a modern, updated kitchen; a finished media/entertainment room; even a washroom with state-of-the-art fixtures. These may accelerate a purchasing decision or even account for a better sale price, but for the seller its essential to understand the return-on-investment. In other words, what did the reno project cost, and what was the ROI when the house eventually sold? It's an important question to ask BEFORE renovating. In North America, real estate indicators show that quality home insulation is the highest value project when compared to bathroom renovations, roof replacements, or basement remodeling. In terms of cost vs. value, insulating the attic or basement or garage is very much a win-win situation - there's immediate comfort for the homeowner, significant heating and cooling savings throughout the year, and added value when its time to sell the property. For the discriminating homebuyer, quality insulation is attractive on the features list. Let's face it - lousy "curb appeal", an old and outdated kitchen, or drafty, aging windows are not going to be great selling features, even with the best insulation in the world. But all things considered, a home with high quality insulation, professionally installed, has short-term benefits for an existing homeowner, and longer-term benefits when it comes time to sell the home. Indeed, one of the principal benefits is the enhanced energy efficiency that allows for considerable savings on heating and cooling from one season to the next. Except for insulation, there aren't any home improvements that actually save money after completion. At the same time, it's important when upgrading insulation, to insulate areas of the home that will deliver optimum energy efficiency and maximum savings on utilities. In the basement, for example, sealing and insulating the foundation, walls, and crawl spaces will prevent heat loss and save on heating bills. In many cases, with a high quality product and a professional install, the annual savings can often defray the overall project cost. Attics and roof cavities are yet another worthwhile insulation investment. Short term, this type of home reno will provide both seasonal comfort and dollar savings. Here again, annual utility savings make for a project investment that can easily pay for itself in a few short years. And when it comes time to sell the home, it's this type of home improvement that will resonate with a prospective buyer.

Western Ontario

935 Keyes Drive
Woodstock, Ontario
Canada N4V 1C3

Phone: 1-800-265-1914

Fax: (519) 539-7946
TOLL FREE: 1-800-265-1914

Muskoka, Haliburton, Northern Ontario

1027 Elwell Park Road
Gravenhurst, Ontario
Canada P1P 1R1

TOLL FREE: 1-800-265-1914

Central Ontario

29 Ferndale Industrial Drive
Barrie, Ontario
Canada L4N 9V5

TOLL FREE: 1-800-265-1914

Greater Toronto Area

2 Guided Court
Etobicoke, ON
M9V 4K6

TOLL FREE: 1-800-265-1914

GTA East

103 North Port Road
Port Perry, Ontario
Canada L9L 1B2

TOLL FREE: 1-800-265-1914

South Central Ontario

450 Industrial Dr,
Toronto (Milton), Ontario
Canada L9T 5A6

TOLL FREE: 1-800-265-1914

Eastern Ontario

1035 Moodie Dr #1,
Nepean, ON
K2R 1H4

TOLL FREE: 1-800-265-1914

Niagara Region

25 Lincoln Ave
St. Catharines, ON
L2P 2C7

TOLL FREE: 1-800-265-1914


Great Northern Insulation - Better Business Bureau Profile.

Homestars Best of 2021 Award

Best of 2021

HomeStars has ranked Great Northern Insulation as a company that goes above and beyond in every aspect of business for the year of 2021.

Homestars Best of 2022 Award

Best of 2022

HomeStars has ranked Great Northern Insulation as a company that goes above and beyond in every aspect of business for the year of 2022.


GNI is the Authorized & Trusted Insulation and Air Sealing Installer for Lowe’s

Trusted for Over 40 Years

Over 40 Years in Business

At GNI, we service your project with the most experienced staff in the industry. Ongoing professional development is an obsession at GNI and we will not compromise at any level to bring to our customers the very best Installers, Sales Representatives, Customer Care Personnel, Field Superintendents, Estimating and Technical Support to your project.

100% Canadian

100% Canadian

Great Northern Insulation is recognized as Canada's largest full-service insulation contractor. GNI is 100% Canadian owned, proudly serving Ontario customers since 1980.

Foam Masters

Do it right the first time
- with foam mastersTM

January, 2021 regulatory phaseout of hydrofluorocarbons (HFCs) with the introduction of WALLTITE CM01. Using hydrofluorolefins (HFOs) with lower global warming potential (GWP) compared to HFCs, WALLTITE CM01 is the next generation of spray foam insulation.



Heatlok® Soya HFOTM leverages Honeywell’s latest Solstice® Liquid Blowing Agent technology. This new hydrofluoroolefin (HFO) blowing agent is the most environmentally conscious blowing agent produced to date, with a zero ozone depletion potential (ODP) and a global warming potential (GWP) of 1, which is more than two orders of magnitude (99.9%) lower than HFCs used in this industry.


3MTM products.
Quality + Performance = Savings

3MTM energy-saving products are designed to keep warm air in, and cold air out, while keeping energy bills down. Products optimize energy efficiency in buildings and homes; improve indoor environment for occupants; and effect the reduction of seasonal energy costs. 3M products are authorized for LEED credits (Leadership in Energy/Environmental Design).

Holmes and Holmes

Holmes and Holmes


Mike Holmes and his son Mike Jr. (MJ) convert MJ’s bachelor bungalow into a two-storey home for MJ and his girlfriend Lisa. Choosing the newest materials and build techniques, the father and son team follow Mike’s famous motto – “Make it right.” The show can be watched on HGTV and DIY Network.


Enbridge Incentives

The Home Efficiency Rebate Plus program offers up to $10,000 in home reno rebates – and Great Northern Insulation can pave the way.


Great Northern Insulation proudly abides by a renovation-specific Code of Conduct set by RenoMark™.


We are Verified & Bonded by eRenovate. When you choose to proceed with our services through their platform, you receive the gaurantees set forth through their program.

As Seen on Love It or List It

The GNI crew have been featured installing insulation on Love It or List It - have you seen our logo in an episode?

Climatizer Cellulose


CLIMATIZER PLUS cellulose insulation is manufactured from a minimum of 85% locally-sourced post-consumer recycled newsprint. Non-toxic additives are applied to the uniquely fiberized paper generating a building material with superior thermal and acoustic properties, as well as exceptional resistance to fire, moisture, mould and pests.

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